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Certificate in Instagram & Social Media Marketing

Job Description

To provide learners with knowledge of effective marketing strategies and audience engagement on Instagram and social media platforms


Objective: The course aims to provide learners with comprehensive knowledge and skills in Instagram and social media marketing. It covers platform strategies, content creation, audience engagement, analytics, paid advertising, and brand building. Participants will learn how to plan campaigns, optimize reach, and measure performance using key metrics.

Eligibility Criteria

Criteria 1

Criteria 2

Experience

Training Qualification

SSLC

Passed

1 Year

None

12th

Passed

6 Months

None

Degree

Passed

No Experience

None


Sector

Digital, Visual & Social Media

Certifying Bodies

National Education Training And Development

Type of Organisation

Board of Vocational Education

Learning Module In Job Role/Syllabus

Occupation Standards/Syllabus

NCO Code

Mandatory/ Optional

Duration

  • Introduction to Instagram Marketing

  • Content Strategy for Instagram

  • Instagram Growth and Engagement Tactics

  • Instagram Ads and Paid Promotions

  • Instagram Influencer Marketing

  • Instagram Shopping and E-Commerce Integration




N/A





Mandatory




1 Month



Career Opportunities

  • Social Media Manager

  • Instagram Marketing Specialist

  • Social Media Influencer

  • Social Media Consultant

  • Content Creator

  • Instagram Ads Specialist

  • Community Manager

  • Influencer Marketing Manager

  • Digital Marketing Manager

  • Brand Manager


Duration Hours

Theory :

MAN

Practical :

50

Employability Skills :

20

OJT (Mandatory) :

10

Specializations in Course

Certificate in Instagram & Social Media Marketing program, graduates can pursue a variety of career options in the digital marketing and social media domains. Instagram is one of the most popular social media platforms globally, with businesses, influencers, and organizations leveraging it to build brand presence, promote products, and engage with audiences. This certification prepares graduates to manage Instagram accounts, create effective social media strategies, and use Instagram’s tools to optimize marketing effort


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