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Certificate in Fashion Marketing Specialist (CFMS)

Job Description

To train professionals in developing and executing marketing strategies that boost brand visibility and sales in the fashion industry.


Objective: The objective of the Certified Fashion Marketing Specialist course is to equip participants with comprehensive knowledge and skills to design and implement effective marketing strategies specifically tailored for the fashion industry. The course covers brand positioning, consumer behavior, digital marketing, social media management, influencer partnerships, campaign development, retail marketing, and trend analysis.

Eligibility Criteria

Criteria 1

Criteria 2

Experience

Training Qualification

12th

Pursuing Continuous Schooling

1 Year

None

12th

Passed

6 Months

None

Degree

Passed

No Experience

None


Sector

Department of Fashion Technology

Certifying Bodies

National Education Training And Development

Type of Organisation

Board of Vocational Education

Learning Module In Job Role/Syllabus

Occupation Standards/Syllabus

NCO Code

Mandatory/ Optional

Duration

  • Module 1: Introduction to Fashion Marketing

  • Module 2: Fashion Branding and Positioning

  • Module 3: Digital Marketing for Fashion

  • Module 4: Fashion Advertising and Promotion

  • Module 5: Retail and E-commerce Marketing Strategies

  • Module 6: Global Fashion Marketing and Sustainability





N/A





Mandatory





3 Months


Career Opportunities

  • Fashion Marketing Executive / Marketing Coordinator

  • Brand Executive / Brand Associate

  • Social Media & Digital Marketing Specialist (Fashion)

  • Retail Marketing Executive / In-Store Marketing Coordinator

  • Fashion PR Executive / Public Relations Coordinator

  • E-Commerce & Online Marketing Specialist (Fashion)

  • Entrepreneur / Freelance Fashion Marketing Consultant


Duration Hours

Theory :

100

Practical :

150

Employability Skills :

OJT (Mandatory) :

60

Specializations in Course



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